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Make My Logo Bigger


logobigger.jpg

Okay, hands up, all those in the viewing audience who have had to swallow the bitter pill of wrecking a great design thanks to a client demanding that their logo be enlarged? Or perhaps one requested you pack in more text, to fill up all the "wasted space" in your Swiss grid-based masterpiece?

Maybe someone voiced some concern about your use of colors and requested something more "lively" or "emotional"? All these horrors, and more, are wittily spoofed in the form of a late-nite commercial for disgruntled design clients. You better pray none of yours ever get their hands on these fictional products!

The horror begins with the ever-popular Make My Logo Bigger cream, which clients can simply rub on printed pieces, or even Web sites, to dramatically inflate their logos: Just watch that baby grow! This is followed in rapid succession by spray-on White Space Eliminator (put those wasted pixels to work!) and the indispensable Starburst Dust. But wait, there's more. The package also includes the incredibly effective Fluorescentsizer and Emotionator (can you feel the love?).

Click on the Buy Now button to discover that the creators of this whimsy are in fact Agency Fusion, a web development firm that claims to "understand the importance of design." That may well be, but they clearly understand the importance of brilliant web-based marketing.

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